In these trying times of high inflation, high cost of living expenses, and ever-increasing material costs, it's no surprise that many businesses throw in the towel and close shop for good.
But some entrepreneurs refuse to give up. There is too much at stake when you have built up a business over the years. Besides, your livelihood and professional future may depend on it.
Taking steps to avoid a shutdown, accepting that failure is not an option, and seeking ways to keep going can ensure the continuation of your venture and save many jobs, including your own.
While cost-cutting measures should be in place when business slows to a trickle, stimulating action, on the other hand, ensures safe navigation through hard times.
Many businesses rely on online orders and sales, so a website mustn't lose ground. Instead, entrepreneurs, managers, and CEOs should do whatever they can to maintain and try to increase their customer base.
A speedy, attractive website that compellingly reflects product is one way to make visitors return again and again.
It only takes a bit of adjusting to steer potential customers to your site away from the competition.
As keywords drive most Google searches, domains containing your company's product, service, or location should be part of your internet properties.
A content-relevant website title can be perfect for launching additional products, linking to your home page, or being forwarded to any website you like.
Remember that the easier it is to remember a domain name, the more the website will be re-visited and passed on by word of mouth. Here are some examples of keyword domains and what can be done to increase visits and rank on page one of search results.
A most effective slogan can also be your domain, as shown below.
Here we have the domain name and website all wrapped up in one.
While every internet property you want to acquire has its price, you'll save money on advertising because the website title is self-explanatory.
For Georgia's USA realtors who want to make sure any search engine inquiry ends up on their home page, there is a perfect name for agents who cover the best area in Greater Atlanta, GA, Buckhead.
This two-word domain covers the location and what you offer, being perfect for linking to your established home page - for additional traffic - or starting a new website offering mansions in Buckhead.
Effective domain use can be maximized when considering a name with double meaning, making sense in either configuration.
Zitswipe.com is such a name.
The domain contains Tits (pimples), wipe, and swipe.
Zitswipes.com is as effective as it is in adding swipes as a keyword.
Anyone in the early part of growing up and suffering from zits would be thankful to have a product that promises what it says in the title.
With an ever-expanding European Market come exciting new possibilities. Launch an EU-wide car-selling business with the right domain, such as:
Linking each domain to your working franchise or distribution network can assure a wider audience and more car-buying customers.
It's rare someone walks into a showroom to purchase a private airplane. So for a niche market like Private Jet Sales, you need all the help you can get. A specific keyword domain will increase sales and could lead to the hitting of another salesperson or two. For example, you can acquire a domain that says what you do, namely Firmenjets.de.
The domain idofly.com also hits it well and would increase sales due to more website traffic.
Finally, moving on to East Asia, a very unusual but remarkable domain that should attract the attention of any Tokyo fan. Creating a multimedia website about Tokyo, Japan, would be a fantastic task. What would make it outstanding would be the right title to go with such a tremendous undertaking:
VR360.tokyo is the only domain to be considered when incorporating VR-Video and the latest media and technology in such a site.
Domain inventory has many more domain opportunities to make sure your website shines and is dominant in your market. The samples above are just a few indications of what can be done when putting a domain to its intended use, namely, to get as much traffic as possible to a website.
Please take some of your valuable time, and don't give up, but rather explore my site for the domain(s) that are right for your endeavors.
Updated: Sep 12
Domain your business so people can find you.
What do you have to do, so people find you, your business, and your website? The right domain name is an excellent start.
So what's the right domain name?
The perfect domain name contains one or more relevant words (or extension) of your trade, location, service, profession, and Product.
Here are some samples with domains available from Domain-inventory.
The right domain name is the one that contains one of the following.
Your trade - Herbalist.eu There is nothing you can add to make it any clearer by saying here I am - I am selling herbs shipping all over Europe.
Your location - Footwear.la With an 'in' location, Los Angeles, and a hot product, the domain lock it all in in a single word and appropriate place.
Your Service - WDCGuide.com here; we have the service and the area in one short domain.
Your Profession - FloridaPoolboy.com Again, the profession and location indicate that the service is offered statewide.
Your Product - 1Pay2Cruise.com Obviously, this domain for a cruise line 2for1 promotion cannot be any clearer.
Your Name - LovelyLena.com. Whatever she does, sells or offers, everybody knows it's Lena.
Also, applicable are domains that are an appreciation of your business. Allying this method may lead to a short four or five-letter domain.
To achieve the above goal, you may have to use a hyphen. Don's gasp now; it has been done before. Germany, in particular, seems to have a fabless for them.
If you can find a name that's just great and attracts much attention, go ahead and use it, even if none of the above requirements are met. (TikTok.com is a prime example).
In the meantime, continue to search for the perfect name that makes your website shine - in any language.