Updated: Sep 11, 2022
To create a website, you need to own a domain name. But more often than not, a domain is used to link or forward to another site. Here are six examples of how to forward a domain - by companies that have done just that.
Sample 1) To own the perfect keyword domain relevant to their business did not come cheap for this company. According to namebio.com, the domain ebike.com was sold by Buckley Media on 2021-06-24 for 1,008,900 USD. Today (2022), when you enter the domain (ebike.com) into a browser, it resolves to Bosch eBike Systems at bosch-ebike.com/us/. Clearly, one domain leads to another—forwarding at its best.
Sample 2) This bank wanted to catch all Internet surfers seeking 'loans.' So they bought the perfect domain. Loans.com sold for 3,000,000 USD on 2000-01-01 and is now forwarded to Bank of America at bankofamerica.com in a private transaction.
Sample 3) A German consulting firm paid a lot of money to have this domain. On.de sold on 2021-07-01 by sedo for 141,095 USD and forwards to a company called handz.on at https://www.on.de/ (Consulting IT-Risikomanagement).
Sample 4) A dot-co.uk forwards to a dot-com. software.co.uk was bought through sedo on 2009-10-21 for 249,000 USD. It is forwarded to a company by the same name but with a dot-com extension, software.com.
Sample 5) Interestingly enough, a Belgian domain forwards to an Italian website. campings.be links to campeggiolao. It has seven different language websites.
Sample 6) Another change, not only from one extension (.es) to another (.com) but also from one language (Spanish) to another (English). hoteles.es forwards to a site about hotel deals with the web address: hotelscombined.com.
There's a reason a company shell out much money to own a particular domain. The investment pays off in increasing up to market dominance, even in a niche category. With millions of websites jostling for Google's first-page search results, the right keyword domain can make a big difference. So please peruse our inventory to see if the perfect domains are available for your endeavors.
Updated: Sep 9, 2022
The English Text can be seen below.
Hier haben wir ein Paradebeispiel für die Weiterleitung von einer Domain, auch bekannt als Verlinkung.
Die Domain, die für den Link zu einer anderen Website verwendet wird, heißt https://www.ferienwohnungen-timmendorfer-strand.de/. Übersetzt ins Deutsche heißt das: ferienwohnungen-timmendorfer-strand(.)de.
Die Firma Böbs Appartements in Timmendorfer Strand (Schleswig-Holstein), die diese Domain als Link benutzt, ist ein Makler, der nichts anderes tut, als Ferienwohnungen in Timmendorfer Strand zu vermieten - einem kleinen, aber berühmten Ort an der Ostsee in Schleswig-Holstein, Deutschland.
Die für die Verlinkung verwendete Keyword-Domain enthält die Suchbegriffe, die Menschen bei der Suche nach einer Ferienwohnung in diesem Ort verwenden würden.
Die Lektion, die man hier lernen kann, ist, dass die Verlinkung mit der richtigen Keyword-Domain und die Weiterleitung zu einem Unternehmen, ohne den Namen oder etwas anderes zu ändern, eine geniale Sache ist.
So wie man so schön auf Englisch sagt, Sie können also Ihren Kuchen haben und ihn auch essen.
Below, please find the translation from above.
Here we have a prime example of forwarding from a domain, also known as linking.
The domain used for the link to another website is called https://www.ferienwohnungen-timmendorfer-strand.de/. Translated into German, it means: ferienwohnungen-timmendorfer-strand(.)de.
The company Böbs Appartements in Timmendorfer Strand (Schleswig-Holstein, Germany), which uses this domain as a link, is a real estate agent that does nothing but rent vacation apartments in Timmendorfer Strand - a small but famous place on the Baltic Sea in Schleswig-Holstein, Germany.
The keyword domain used for linking contains the search terms that people would use when looking for a vacation rental in this place.
The lesson to be learned here is that linking to the right keyword domain and redirecting to a business without changing the name or anything else is a brilliant thing to do.
So as they say in English, you can have your cake and eat it too.